TOP SPORTSBOOK PROMOS & BONUSES: SEPTEMBER 2024

1. What are Sportsbook Promos?

Sportsbook promos are special offers provided by online sportsbooks to attract and retain customers. Ranging from free bets to deposit bonuses, these promos offer a range of enticing benefits for sports bettors.

Whether you're looking to boost profits, reduce betting risk or unlock extra perks on the side, sportsbook promos are well worth taking advantage of. But before you dive into the diverse world of sportsbook promos, there are a few things you should know first. 

2. How do Sportsbook Promos Work?

Put simply, sportsbook promos work by providing extra value to bettors in the form of offers when they place bets. This is usually in return for an initial deposit, wager or sign-up.

Sportsbook promos can either be offered to new users (known as welcome bonuses or sign-up bonuses) or existing users (known as reload offers or ongoing offers). 

While some promos will require codes to redeem, most can be accessed by following a few simple instructions. But how easy a promo is to redeem will largely depend on its type.

3. What Types of Sportsbook Promos & Bonuses Exist? 

Sportsbooks offer a wide range of promos and bonuses to both new and existing customers in the US each month. Ten of the most common include: 

1. Free Bets: With a free bet, the sportsbook will gift you bonus site credit after you place a bet as a reward. This is the most common form of welcome bonus.
   
   For Example: Bet $5 and receive a $150 free bet. 
   
   Also Known As: Bonus bets, "bet x get x" offers, free plays, bonus credits.
   
   
   
2. Risk Free Bets: With risk-free bets the sportsbook will refund your stake if your bet loses (usually in the form of a free bet).
   
   For Example: A sportsbook is offering a $100 risk free bet. If you wager $100 and win, you take the winnings. If you lose, you are refunded your $100 as a free bet. 
   
   Also Known As: No sweat bets, second chance bets, first bet insurance.
   
   
   
3. Deposit Bonuses: With a deposit bonus, the sportsbook will offer an additional percentage bonus on top of your initial deposit amount.
   
   For Example: If the offer is a 50% deposit bonus and you deposit $100, the sportsbook will offer you an extra $50. 
   
   Also Known As: Deposit Matches.
   
   
   
4. No Deposit Bonuses: As the name suggests, no deposit bonuses don't require a deposit to be gifted.
   
   For Example: With a $300 no deposit bonus, after you sign up the sportsbook will immediately fund your account with $300 (usually in the form of a free bet). 
   
   Also Known As: No deposit cash.
   
   
   
5. Reload Offers: Unlike welcome bonuses, reload offers are promos that can be offered to users at any time, rather than just once they've signed up. They can come in many forms, from free bets to enhanced odds. 
   
   For Example: Bet at least $10 every week of the World Cup and receive a $50 free bet for the final. 
   
   Also Known As: Reload bonuses, ongoing offers.
   
   
   
6. Profit Boosts: Profit boosts provide a percentage increase to a person’s profits on a wager should they win.
   
   For example: If the sportsbook adds a 50% profit boost to a game and you earn $100 profit from it, the sportsbook will up your profit to $150. 
   
   Also Known As: Cash boosts.
   
   
   
7. Odds Boosts: With odds boosts, the sportsbook enhances the odds on a certain bet (usually a prop bet). This enables bettors to earn higher winnings from the same stake. 
   
   For Example: Houston Astros & Colorado Rockies both to win, was +190, now 240+. 
   
   Also Known As: Enhanced odds, price boosts. 
   
   
   
8. Parlay insurance: Users get their stake back as a free bet if one leg of their parlay bet loses.
   
   For Example: Place a 3+ leg same game parlay on any sport and if only open leg loses, get a refund in site credit (max $25).
   
   Also Known As: Parlay promo, parlay cover.
   
   
   
9. In-Play Bonuses: Bonuses for placing live, in-play bets during an event.
   
   For Example: Bet $50 in-play and receive a $20 free bet.
   
   Also Known As: LIve bet bonuses. 
   
   
   
10. VIP Programs: Certain sportsbooks offer VIP programs that reward loyal customers with additional perks. These can range from extra promos to complimentary cruises and tickets to sporting events. 
    
    For Example: Barstool's old PENN Play Program offered an annual Las Vegas stay package at M Resort Spa Casino for Owners Club members. 
    
    Also Known As: VIP schemes, loyalty programs. 
    
    

4. Which US Sportsbooks Offer Promos?

Today, more online sportsbooks than ever are live and operational in the US, meaning even bigger and better sportsbook promos for you to take advantage of. 

You can check out the full list of online sportsbooks in the US (and click to see the live promos they have) below:

• Action247
• Bally Bet
• Bet365
• Betfred
• betJACK
• Betly
• BetMGM
• BetPARX
• BetRivers
• Betway
• Borgata
• Caesars
• ClutchBet
• Crab Sports
• Desert Diamond
• DraftKings
• Eagle
• ESPN BET
• Fanatics
• FanDuel
• Firekeepers
• Golden Nugget
• Gun Lake
• Hard Rock
• MVGBet
• Q Sportsbook
• Sahara Bets
• SI Sportsbook
• Sporttrade
• SuperBook
• Tipico
  
  

5. In Which States Can I Access Sportsbook Promos?

With online sports betting now legal in 30 states, today sportsbook promos can be accessed across more of the US than ever.

You can find the full list of states that have opened their doors to online sports betting (and view the best promos in each state) below: 

• Arizona sportsbook promos 
• Arkansas sportsbook promos
• Colorado sportsbook promos
• Connecticut sportsbook promos
• Delaware sportsbook promos
• Florida sportsbook promos
• Illinois Sportsbook promos
• Indiana sportsbook promos
• Iowa sportsbook promos
• Kansas sportsbook promos
• Kentucky sportsbook promos
• Louisiana sportsbook promos
• Maine sportsbook promos
• Maryland  sportsbook promos
• Massachusetts sportsbook promos
• Michigan sportsbook promos
• Nevada sportsbook promos
• New Hampshire sportsbook promos
• New Jersey sportsbook promos
• New York sportsbook promos
• North Carolina sportsbook promos
  
• Ohio Sportsbook Promos
• Pennsylvania sportsbook promos
• Rhode Island sportsbook promos
• Tennessee sportsbook promos
• Vermont sportsbook promos
• Virginia sportsbook promos
• Washington D.C. sportsbook promos
• West Virginia sportsbook promos
• Wyoming sportsbook promos

6. Can I Travel to Other States and Claim Their Promos?

You don't have to be a resident of a state to claim its sportsbook promos. You just need to be legally within the state's borders to redeem its sportsbook bonuses and promos.

This means that, if you want to, you can travel to neighbouring states with the most generous offers to maximize your potential earnings from sportsbook promos (providing online sports betting is available there). 

7. What T&Cs do Sportsbook Promos & Bonuses Have?

When participating sportsbook promos and bonuses, it's crucial to be aware of the terms and conditions (T&Cs) of each offer to make sure you don't lose out.

10 common sportsbook promo T&Cs you'll come across include:

1. Minimum Deposit Requirements: Some promos may require a minimum deposit to be eligible.
   
   
2. Wagering Requirements: Promos may have wagering requirements that specify how many times you need to wager the bonus amount before you can withdraw winnings.
   
   
3. Expiry Dates: Promos may have a limited validity period, after which they expire.
   
   
4. Eligible Sports or Events: Some promos may be limited to specific sports or events.
   
   
5. Maximum Bet Limits: There may be restrictions on the maximum amount you can bet using the promo.
   
   
6. Restricted Payment Methods: Certain payment methods may be excluded from participating in the promo.
   
   
7. Promo Codes: Some promos require the use of a promo code during the registration or deposit process.
   
   
8. One-Time Use: Some promos may be limited to one-time use per account or household.
   
   
9. Country or State Restrictions: Promos may only be available to residents of certain countries or states.
   
   
10. Voiding of Promo: Violating the T&Cs may result in the voiding of the promo and any associated winnings.

8. Are there any League/Sport-Specific Promos?

While most sportsbook promos can be used on any sporting event, some offers are specific to certain sports, leagues, tournaments or even individual games. 

Here are some of the most popular league/sport-specific promos and when you should keep your eyes open for them. 

NFL Sportsbook Promos

Expect NFL betting promos in early August, especially leading into Week 1. The Super Bowl in February offers major bonuses, often $150-$200.

Top sportsbooks like DraftKings and FanDuel provide ongoing promotions, including same-game parlay tokens and game-specific boosts, particularly around the season opener and the championship game.

NBA Sportsbook Promos

NBA betting promos appear in late October for the season opener and in May for the playoffs.

Key events like Christmas Day, a new mid-season tournament in December, and the All-Star Game also feature promos. Popular offers include bet boosts, often on pre-assembled parlays with enhanced odds.

MLB Sportsbook Promos

The MLB season starts in late April with opening day promos. Key promo periods include the All-Star Game in July and the playoffs in October.

Watch for summer promos featuring stars like Shohei Ohtani and rivalries like Yankees-Red Sox. Caesars also offers $1,000 first-bet insurance as a notable MLB promo.

NHL Sportsbook Promos

The NHL season starts in mid-October, and as a result betting sites usually debut NHL promos around opening night.

Key promo periods include the All-Star Game, Winter Classic, and Stanley Cup playoffs starting in May. DraftKings also occasionally offers a 33% profit boost on NHL parlays. 

College Football Sportsbook Promos

College football kicks off a week before the NFL, with promos often featuring for rivalry games like the Iron Bowl and Michigan vs. Ohio State.

Bowl season runs from mid-December to early January, with major games like the Rose Bowl and national championship making way for a raft of special promos and bonuses.

College Basketball Sportsbook Promos

College basketball starts in late November with preseason tournaments paving the way for initial promos.

The main focus is March Madness, but big rivalries like Duke vs. North Carolina also get promos. Leading up to March Madness is when you should expect the best college basketball promos of the season.

Other Sports

Beyond major sports leagues and college games, other sporting events make way for some serious promos too.

Horse racing shines during the Triple Crown season in spring. Soccer features top promos during the World Cup and Euros. The Olympics and PGA Majors also attract promos, as does NASCAR with the Daytona 500 in January, among other events.

9. Why do Sportsbooks Offer Promos?

Sportsbooks offer promos for several reasons. Firstly, they use promos to attract new customers and encourage them to sign up.

By providing enticing welcome bonuses such as free bets and risk-free bets, sportsbooks make it more appealing for bettors to choose their platform over others.  And by offering ongoing offers and special benefits like VIP programs for existing customers, the sportsbook incentivizes loyalty and continued betting on the platform.

While this may seem like a win-win on the surface (users get generous promos, sportsbooks get new users), it's important to remember that the long-term plan of sportsbooks it to profit from each user.

As a result, it's crucial to practice safe and smart sports betting, or even better, learn the clever and fully legal techniques you can use to guarantee profit from promos every time (see section 14). 

10. Which Sports Betting Resources Are Popular in the US?

In the US, there's a huge range of resources that sports bettors can rely on for info and insights. Some of the most popular sports betting resources include:

• Barstool Sports: Barstool's dedicated picks section is a good place to start for anyone looking to sharpen their betting knowledge. Plus, for a more playful take on trending picks, you can listen to their regular podcast, Barstool Pick 'Em. 
  
  
• TeamRankings: A popular sports betting resource that provides data-driven predictions, betting picks, and statistical analyses of sporting events. 
  
  
• ESPN: This may seem an obvious one, but sports broadcasting giant ESPN is often the first to hear about major sporting updates such as player transfers or team news. This makes the broadcaster a powerful asset for sports bettors. 
  
  
• The American Gaming Association: The go-to resource for sports betting laws across the US, the AGA provides bettors with valuable updates to state-by-state legislation,  responsible gambling practices, industry insights, and regulatory changes. 
  
  
• The Ringer: A sports and pop culture website that brings together a whole raft of sports betting podcasts, articles and media, The Ringers is a hub of sports and sports betting news and entertainment. 
  
  
• ProfitDuel: The U.S.'s go-to resource for finding the latest and best sportsbook promos and codes across all online sportsbooks, ProfitDuel not only sources the best promos, but shows you how to turn them into guaranteed profit (see section 14). 

11. How Do We Rate and Review Sportsbook Promos & Bonuses?

Our team of sports betting experts together have racked up decades of experience sourcing and converting sportsbook promos across the US and Europe.

Using their unrivalled industry know-how and the latest promo comparison software, they analyze, rate and rank the top bonuses in each state so you don't have to.

Six of the most important factors they consider when doing this are: 

• Maximum Bonus Value: While higher amounts are appealing, bigger isn't always better, as larger bonuses can be more difficult to obtain.
  
  
• Personal Investment: Most bonuses require a minimum deposit or wager to activate.
  
  
• Ease Of Use: In most cases bonuses are pretty easy to claim - often requiring a small deposit to unlock or use of sportsbook promo codes. However, some promos have slightly more complex rules.
  
  
• Playthrough Requirements & Odds Restrictions: Typically, bonuses cannot be immediately withdrawn as cash; you must wager the bonus amount a certain number of times first.
  
  
• Bonus Expiry Date: It's important to know how long you have to use the bonus funds and whether that timeframe is sufficient.
  
  
• Additional Perks: Some bonuses include extra rewards points or bonus spins at the sportsbook's casino.

However, whilst we'll do everything possible to share the best sportsbook promos in your state every month, it's important to remember the risks as well as the benefits that can still come with these.

12. What are the Benefits of Sportsbook Promos?

Sportsbook promos can offer a variety of potential benefits depending upon which promo type you use and your success in using it. Four common benefits include: 

• Increased Value: Promos provide bettors with additional value, such as free bets or boosted odds, which can enhance potential winnings.
  
  
• Risk mitigation: Some promos, like risk-free bets or parlay insurance, provide a safety net by refunding the stake if the bet loses (though this is often in free bets, not cash).
  
  
• Exclusive Rewards: VIP programs offered by sportsbooks can provide exclusive rewards, personalized offers, and enhanced benefits for loyal customers.
  
  
• Experimentation: Promos can allow bettors to try out different betting strategies, markets, or sports that they may not have considered otherwise.

13. What are the Risks Attached to Sportsbook Promos?

While claiming sportsbook promos can be a great way to maximize your betting profits, it's crucial to be aware of their potential risks.

Four of the most notable risks attached to promo offers are: 

• No Guaranteed Winnings: Whether it's a $150 free bet, a $1,000 risk free bet or a 50% deposit bonus, if you place your bonus credit on a losing bet you will still come away with no more cash than when you started.  
  
  
• Risk of Losing Money: One of the most common ways bettors lose money through promos is through risk free bets. Let's say you're gifted a $500 risk free bet and you place your $500 on the losing side of a game, you won't be refunded with $500 of withdrawable cash, but instead $500 of site credit (often in the form of a free bet). Place this free bet on the losing side and you've just lost $500 to the sportsbook. 
  
  
• Limited Number of Sign-Up Bonuses: While sign-up bonuses can be generous, you can only ever receive one sign-up bonus from each sportsbook (when you first create an account). This means that there's only a set number of sign-up bonuses available to each user. As a result, relying purely on these may not be a sustainable long-term plan.
  
  
• Misuse of Promos: Certain promos have more complex rules and often hidden T&Cs. As a result, if you go into them without proper guidance and support you can risk reducing the amount of overall profit you earn, or worse, lose money.

But it isn't all doom and gloom. There is one way you can guarantee profits from sportsbook promos risk-free, every time.

Sound too good to be true? Read the next section. 

14. How to Guarantee Profit from Sportsbook Promos & Bonuses

While it's true risks can arise when claiming sportsbook promos, one clever technique exists that can remove them and guarantee you profits from promos every time.

Promo conversion (A.K.A matched betting), is a fully legal, super simple (with the right platform) method of turning sportsbook promos into guaranteed cash.

Simply put, it involves betting on one side of a game to qualify for a sportsbook promo, then betting on the other side to cover both outcomes and remove the risk. Repeat this process using your new promo and voila! You've locked in a guaranteed profit. 

And while this sounds simple on paper, to earn serious monthly profits with this technique you need rapid odds-matching software, an up-to-date promo database and tailored instructions for converting each offer at your disposal.

15. Why Choose ProfitDuel?

At ProfitDuel we have over 10 years' experience in the matched betting industry at the highest level. In that time we've helped 400,000+ members in the US & Europe earn guaranteed profits in the $1,000s each month converting sportsbook promos.

How exactly? By taking the complex-sounding promo conversion process we touched on in the last section, and creating intelligent software, easy-to-follow strategies and expert one-to-one customer support to make it insanely simple. 

Not sold yet? Read the 5 simple steps to converting sportsbook promos in our free guide to see just how easy it can be to add $1,000s to your monthly income.

When you've done that and you're ready to start earning guaranteed profits, sign up to ProfitDuel using our limited-time offer: 7 days ProfitDuel Premium for $1.